Role: Senior Digital Designer
Designed marketing assets for the homepage & social media

Year: 2021

Brief: Chairish is a San Francisco-based online retail company that specializes in selling one-of-a-kind home furnishings and art. As a Senior Digital Designer, I was responsible for designing content for the homepage and email blasts.

Challenge: The homepage follows a simple template, with specific brand visual guidelines, including a color palette that must be adhered to.

Solution: Designing within the templates and utilizing the designated color palettes became a repetitive yet effective process. The crop and composition of photos significantly impacted the design quality, particularly for the unique vintage pieces offered by the company. By simplifying the overall frame, the products were allowed to shine more. Incorporating a diverse range of color combinations within the templates enhanced the visual appeal and modernity.